In the lead up to the new season of Channel 9’s The Block Zest Events International was called upon to give Scotty Cam’s HQ a makeover.
“Zest was commissioned to create the centrepiece of the Sunday night room reveals at Scotty’s HQ. While contestants listen to the feedback and scores from the judges they stand on what appears to be concrete blocks amidst a construction site, with exposed beams and pipes,” says Ms Andi Mether, Zest’s founder and Senior Producer Live Experiences “They are in fact standing on a 3D street painting, a playful piece that will no doubt play tricks with the viewer’s eyes as they decide what is real and what is not,” she added.
Mether explained that the work, created by Zest artists Joe Blanck, Jenny McCracken & Jai Hallam, was devised in conjunction with the show’s production team where the brief was to create a virtual construction site for contestants to interact with, adding that the Octagon shape of the artwork mimics the iconic Hotel Saville being renovated by the contestants. The project took 5 days to complete.