“We are excited to work with Hend Sabry, one of the Arab world’s most iconic actresses, who won the hearts of Arab audiences throughout her career. Hend’s new show is a female-focused story that we are sure fans will connect with.” Ahmed Sharkawi, Director of Arabic Original Series at Netflix commented. “I am excited to work on a female-focused show, with Netflix, I am also thrilled about my first experience as an executive producer and how with Netflix we can create content that features stories from the Arab world and to be seen by the world,” Hend Sabry commented.
Hend Sabry is a multi-award-winning actress and the first Arab Woman to serve as a jury member in the 2019 Venice Film Festival. She is also a fashion icon, a UN goodwill ambassador for the WFP. Hend collaborated with Netflix on Because She Watched campaign to curate an inspirational film collection on the service.
The new show is expected to be filmed in Egypt, and production is expected to start in fall 2020.